Aiming to Be a Corporate Group Needed by Customers and Society
Tokyo Tatemono is the oldest comprehensive real estate company in Japan, which was founded by Zenjiro Yasuda of the Yasuda Zaibatsu in 1896. At a time before there was sufficient infrastructure for real estate dealings, Zenjiro Yasuda established Tokyo Tatemono based on the philosophy the customer always comes first and an enterprising spirit according to his belief everyone should be able to feel secure when dealing in real estate. This philosophy is the origin of our business activities and it is been passed down without fail through each generation for almost 120 years.
The Japanese economy today directly faces a variety of changes such as Japan's fierce competition with cities worldwide, a medium- to long-term decline in population, the prevalence of an aging society with a declining birthrate, and the diversification of values. The Tokyo Tatemono Group takes action for customers by truly understanding the perspective of customers and society in the climate of this generation. I also believe the starting line for everything is to consider what society needs. We have advanced our business activities in 2019, the final year of our five-year Medium-term Business Plan, to continue to be the leading choice.
Tokyo Tatemono owns many assets around Tokyo Station, especially on the east side of the station in the Yaesu, Nihonbashi and Kyobashi area. This area has the largest number of major conglomerates in Japan. These companies act as the engine driving the Japanese economy and bolster the mystique and competitiveness of the area. This contributes to strengthening the earning capacity of Tokyo Tatemono in addition to heightening the competitiveness of not only Tokyo as a city but Japan as a whole.
The Tokyo Tatemono head office building is part of the Type-1 Urban Redevelopment Project for Yaesu 1-Chome East Area in Front of Tokyo Station. We are participating in this project as the leaseholder, project contractor, and specific business agent. As part of this project, we formulated the District B Urban Redevelopment Committee in January 2019. As a member of this committee, Tokyo Tatemono is working together with all of the rights holders to revitalize the history and culture of Yaesu which was area of townspeople, to promote global urban development suitable to the front of Tokyo Station, which offers extraordinarily convenient transportation in addition to creating a more prosperous place through area management.
Tokyo Tatemono is also opening co-working spaces and support facilities for startups in the Yaesu, Nihonbashi and Kyobashi area to attract and support the growth and endeavors of these companies as well as encourage partnerships with major conglomerates. City Lab TOKYO opened in December 2018 as part of this initiative to provide an open innovation center to engage in sustainable urban and social development centered around an axis of the environment. Tokyo Tatemono uses these sites for the purpose of finding solutions to social issues faced by the city while supporting partnerships between major conglomerates and startup companies to enhance the attractiveness and competitiveness of this area.