Policy and Concept
The Tokyo Tatemono Group believes improving regional value through various community and volunteer activities is not only part of community development but connects to the sustainable growth of our own business.
Therefore, we are working to conduct various community and volunteer activities by gathering participants from inside our Group, such as running events as city clean-up activities and community vitalization, to improve regional value in areas such as Yaesu, Nihonbashi, and Kyobashi where we own and manage real estate.
Yaesu, Nihonbashi, and Kyobashi Development Activity Results
List contributions in community development activities (January to December 2018)
|Event name||Content of activity (contribution)||Group companies' employee participants|
|Sanno Festival||Carrying the portable shrines Sanno Festival, one of the three major festivals of Japan (Jun. 8 to 10)||3 days Total 656 participants|
|Sakura Festival||Holding rugby and other events (Apr. 6 to 8)||3 days Total 25 participants|
|Tokyo Station area clean-up team||Cleaning the Tokyo Station area (voluntary activity by Tokyo Tatemono Community Building Promotion Office Feb. 23, Apr. 20, Sep. 28)||3 days Total 531 participants|
|Chuo-dori clean walk
(picking up garbage, re-planting flowers)
|Picking up garbage and re-planting flowers beds in the Chuo-dori (Participated as office staff as well. Mar. 22, Jul. 19, Dec. 22)||3 days Total 55 participants|
|La Folle Journée TOKYO2018||Held area concert at Tokyo Square Garden (May 3 to 4)||2 days Total 8 participants|
|Tokyo Ekimachi Kirapika Project||Cleaning areas around Tokyo Station (Jul. 19, Nov. 29)||2 days Total 297 participants|
|Nihonbashi/Kyobashi Festival||Special sponsor, executive committee, organizing rugby team (Oct. 28)||1 day Total 11 participants|
|Art & Craft Market||Holding event at Tokyo Square Garden (once per month)||12 day Total 24 participants|
Introduction of Clean-up Activities
The Tokyo Tatemono Group is regularly conducting cleanup activities by using time such as that before the start of work for urban beatification in multiple areas that include Yaesu where our the Tokyo Tatemono head office is located, Nihonbashi, and Kyobashi. These activities have been praised and received a letter of appreciation from the Nihonbashi Clean Business Cooperative.
Participating in Sanno Festival, One of the Three Major Festivals of Japan
The Tokyo Tatemono Group actively participates in the Sanno Festival, an important event in the area where the head office of Tokyo Tatemono is located, to pass down the traditional culture. The Sanno Festival is counted as one of the three major festivals in Japan along with the Tenjin Festival in Osaka and the Gion Festival in Kyoto. Many Group employees participate during the marching of 12 portable shrines through the Yaesu, Nihonbashi, and Kyobashi area. The Group employees take part in carrying the portable shrines and boasting the festival with members of local neighborhood association members.
Partnering with Non-profit Organizations
Tokyo Tatemono helps take care of flower beds of sidewalks along Chuo-dori as a member of the NPO Hana Kaido.
We also work with the Cheering Supporters for the Woods of "Chuo City" to help use the trimmings from the woods in the Chuo Ward at other sites of their activities.
We produced planter filler from the trimmings while contributing to the beautification of the city, such as setting up roughly 100 flower beds on sidewalks around construction sites though the NPO Hana Kaido.
Bustling Creation in the Region
The Tokyo Tatemono Group holds various events to drive bustling creation as a way to contribute to the growth of the region.
Nakano Central Park uses the approximately 3 ha of richly green open space (open public space, etc.) provided together with the neighboring university and government agencies to hold events, such as flea markets and workshops. This initiative that effectively uses and brings excitement to this open space received the Good Design Award in the Design of Community Development category in 2014.
Tokyo Square Garden has regularly held the Kyobashi Market since August 2018 to sell fresh vegetables and processed foods by using the 1F connecting corridor.
Brillia Towers Meguro redevelopment association proposed and held the Meguro Hanabusayama Foresta 2018 as an event to celebrate the new town. The Tokyo Tatemono Group also acted as a founding sponsor and opened a booth.
Developing Communities in Regions People Will Call Home
The on-site model room for Brillia Shinagawa Minamioi that opened in October 2018 set up the Loco-café "oooi" as a community gathering place everyone in the neighborhood may use inside a sales center before construction began on the condominium with the hope of quickly developing a community in the region for everyone who planned to buy one of the units. The café added a contact point with everyone from the local community. We also held other events to encourage interaction with everyone who planned to buy a unit at Brillia Shinagawa Minamioi in addition to renting a gathering space for the local community.
These efforts supported the smooth and rapid development of a community for everyone who planned to buy one of these Brillia units by encouraging interaction with the local community.